Cotopaxi

Checks

• PassProduct category in viewAfter closing the popup: Nav tabs read "PACKS & BAGS" and "WOMEN'S"; an Instax camera is held in the hero. No modal covers the viewport.
• PassPage heading
• PassLive hero text
• PassHero offerAfter closing the popup: Hero presents the "Cotopaxi x instax" limited edition bundle campaign with "Shop Now" and a "Limited Edition" label.
• FailHeading in first screen
• PassText size
• PassSingle focal pointAfter closing the popup: Full-width hero image with white text and camera fills well over 40% of the viewport, clear figure-ground, no competing banners.
• PassMain button in first screen
• PassMain button labelAfter closing the popup: Most prominent button is "SHOP NOW", beginning with the imperative verb "Shop".
• PassSearch in first screen
• PassMenu button
• PassOpen search box
• PassHTTPS certificate
• PassImage loading
• PassLogo in headerAfter closing the popup: "cotopaxi" wordmark with llama logo is clearly legible in the header and again in the hero.
• FailOverlay size
• FailFirst screen unobstructedA discount dialog, "Want 20% Off* Your First Purchase?" with "YES, PLEASE!", fills the viewport.
• PassPage load
• FailConcrete benefitAfter closing the popup: Only "Limited Edition", "COTODAYS LIMITED EDITION DROP #1" and a bundle with a camera; no number, material, feature or guarantee is stated.
• PassOriginal wordingAfter closing the popup: Hero says "Because the best gifts just click.", a recognizable turn of phrase naming the Cotopaxi x instax bundle.
• PassTyposVisible text such as "Want 20% Off* Your First Purchase?" and "Promotion only valid for first time customers" has no misspellings or clear grammar errors.
• PassGuest accessThe popup offers a first-purchase discount with a "No, I'm Good" dismissal and close X; it asks for no sign-in or account.
• PassCurrency and region
• PassContact or help link